We ran an analysis on homes that are priced less than 2MM in Diablo Valley & Lamorinda that compared overpricing a home with those priced at fair market value.
Here is why going above fair market isn’t the best strategy:
1) Overpricing wastes the optimum moment of buyer and broker attention
2) Overpricing homes kills any sense of buyer urgency, and you may hear something like: “There must be something wrong with it if it hasn’t sold by now.”
3) Overpricing helps sell other competitive properties
The best thing to do is hire a team who is actively aware of market conditions in order to price your homes correctly, especially in the Lamorinda Area.
If you have any questions, feel free to message us always.